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Heron Preston

Heron Preston is a fashion designer whose eponymous label features sport- and streetwear-inspired separates and accessories for both women and men. Preston’s nascent brand signatures were soon defined: the frequent use of a near-fluorescent orange hue, the Cyrillic word for “style,” interpretations of herons as avian prints, and further collaborations including link-ups with Carhartt, Virgil Abloh’s Off-White, Nike, and, even, NASA.

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